Marketing Strategy and Lead Generation Course
The Marketing Strategy & Lead Generation course is an 8-hour elective course for the Accredited Buyer’s Representation (ABR) designation. In this course, you’ll learn how to develop an effective marketing strategy and define your own brand, create a unique value proposition and demonstrate your appeal to clients, determine your target market and carry out appropriate marketing techniques, leverage social media for lead generation, track and measure your marketing efforts, and follow up and convert potential leads into lifelong clients.
Why take the MSLG course?
The Marketing Strategy & Lead Generation course satisfies the elective requirement for the Accredited
Buyer's Representative (ABR) designation.
Marketing Strategy and Lead Generation
ABR Elective Course 8 CE Credit Hours (TREC)Stand out from the crowd and build a unique and balanced marketing strategy that works in today's market.
- Textbooks / PDFs included
- TREC Provider #0005
- TREC Course #48085
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Important Information Related to Marketing Strategy and Lead Generation Course:
Please Note - This is not a Designation or Certification. It is a course that can be used to satisfy the elective requirement for the Accredited Buyer's Representative (ABR) designation.
CloseComplete ABR Designation Program
The Complete ABR Designation Program includes the required 15-hour Accredited Buyer’s Representative course and your choice of an approved 8-hour elective course. Together, these two courses will satisfy the education requirement of the ABR Designation.
Please note that some courses that satisfy the elective requirements of the ABR designation are not listed below (or included with the program) because they exceed 8 credit hours. These courses are indicated as ABR electives on their respective pages.
Complete ABR Designation Program
SAVE UP TO $250
Courses included:
- Accredited Buyer’s Representative course (15 hours)
- Receive 15-hours of TREC CE Credit for additional $50
- One 8-hour elective of choice:
- Home Finance Resource course
- New Home Construction and Buyer Representation course
- Military Relocation Professional course
- Pricing Strategies: Mastering the CMA (PSA) course
- Marketing Strategy & Lead Generation course
There are other courses that satisfy the ABR elective requirement, but they are longer than 8 hours and thus not included with this program.
Additional Details:
- FREE PDFs included
- Physical ABR Textbook available for additional $30
- 8 - 23 CE credit hours (TREC)
- ABR classes scheduled in 2024 are FREE; The price of this package will increase in 2025.
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Learn more about our delivery method options!
Students who thrive on conventional, live instruction will enjoy this method! Unlike blended classroom courses, these require in-person attendance, at a Champions campus, for all course hours.
Attend live classes from the comfort of your home! Our ChampionsLive virtual classrooms are perfect for students who prefer at-home learning, but also want live instruction.